SAHARA played a pivotal role in managing the first three days of the COP28 event, focusing on the philanthropy sessions we coordinated the entire program agenda, curated speakers, and crafted impactful press releases and speeches, ensuring comprehensive media coverage for the sessions.
Our efforts followed an extensive roadshow that spanned multiple countries, focusing on similar themes. Collaborating closely with the office of His Excellency Sultan Al Jaber, SAHARA ensured smooth and cohesive messaging throughout. SAHARA outreach to key stakeholders fostered alignment and delivered a consistent message to a wide audience, making a significant impact on the event’s success.