SAHARA, the leading media consultancy firm in the UAE reported an upturn in business volume following the easing of COVID-19 restrictions and welcomed clients returning to do business once again.

Fahed Al Deeb from SAHARA said that during the COVID-19 lockdown many companies and clients shut down businesses completely or put all business projects on hold. He said,”We understand that many companies put all their expenses on freeze during the pandemic which impacted on our business activity. We are pleased to now be witnessing clients gradually return, especially clients in F&B, real estate, and government companies who are engaging in projects with Sahara between now and mid-September. This is a good sign that life is slowly returning to our pre-COVID-19 pattern.

“Al Deeb was keen to acknowledge the dedication of the staff who have supported the company throughout the pandemic. He said, “We would also like to thank all our staff and team members who shared the challenging times with us and who were willing to sacrifice their income and revenue to support the company and keep it afloat during these uncertain times. We have hope that business will recover soon and we hope we will be able to compensate all the people who stood with us during this time.”